LOVE Island fans are sure they've worked out Harry's tactics as he seems to cool on Helena.
Things heated up in the Spanish villa on the ITV2 reality dating show during a secret snogging challenge and then fans watched as Harry pulled Shakira over for a chat, despite being coupled up with Helena.
But some viewers think some of the Islanders are not interested in finding love at all and are actually on the show to play a "long game" and get themselves on to the upcoming season of Love Island All-Stars.
"Anyone else getting the vibe that some of these islanders are just...playing the long game?" wrote one curious fan on Reddit.
"Maybe they want a connection and the prize money, but I swear knowing All Stars is coming up feels like it actually benefits them to just mess around more. Why bother with serious commitment when you know you might get another shot at fame anyway?"
Another fan replied saying they believed this was exactly Harry's strategy.
"This is Harry entire gameplay, he’s not serious about any girl, he just want to be known as a menace and get on All Stars," they replied.
Another person added: "Exactly! Even if they don’t win, they’ll get much more money and fame staying as a couple with deals etc for a while until it no longer serves them and then they’ll break up once they’ve reached a certain level. Lots of previous couples have done this."
And a third wrote: "It’s sadly becoming more common I think. People have seen what it’s done for people’s success in terms of followers, brand deals etc. so use it as a way to gain those perks rather than love. However, the show has been a bit more unsuccessful the past few seasons and I think the audience have started to see through the schemes."
Fans watched during Sunday night's episode how Harry admitted his exes, Emma and Shakira kissed better than Helena, after snogging them both in the secret challenge.
The lads were blindfolded and wearing headphones, while the girls made their way down the line and smooched each of them in turn.
After enjoying kisses with all the girls, Harry scored Helena an eight, but gave Emma an 8.5 and Shakira a 9.
During Helena's kiss with Harry, she wrapped her hand around his neck as a signal to him that it was her.
When it came to describing their kiss, Harry said: "A familiar one for me, I've had the hand around the neck before, as for the kiss itself an eight out of ten."
Speaking in the Beach Hut, a disappointed Helena said: "Harry scored me an eight, I'm trying to work out if he didn't realise it was me, but I don't know how he wouldn't realise that was me."
Emma then worked her way down the line-up during her turn.
She then enjoyed a long kiss with Harry, which promoted Helena to say: "Emma and Harry's kiss went on for a long time, f*** off Emma."
Harry described the kiss: "She grabbed the bum cheeks straight away, I've got a little spring in my step back and slowed things down on the kissing front which I'm a big fan of."
